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Associate Marketing Manager

Company: DHI Group
Location: Arjay
Posted on: November 25, 2022

Job Description:

Who are we?
We're Dice and ClearanceJobs, services of DHI Group, Inc. We help connect professionals with the careers they want and companies with the talent they need-which we do by providing online access to relevant and meaningful jobs, candidates and insights within the communities we serve. And we're looking for talent like you to join us in our mission to Connect Futures Now.
Why join us?
We're a team of passionate achievers partnering for the success of our customers and colleagues.
We're transforming the markets we serve by celebrating flexibility, ingenuity and inclusivity in all we do.
We're engaged in challenging, meaningful work to enhance the livelihood of those using our services.
We're coalescing in open, collaborative and dynamic environment where everyone's voice matters.
And so as you grow your career with us, we all thrive.
Why this role?

As Associate Marketing Manager you'll manage our programmatic media campaigns and direct media placement buys. Working with the Senior Manager, Digital Marketing and the wider Marketing Team, you will contribute to the success of the DHI brands through the planning, creation, execution, and management of our display media campaigns.
In this role, you should understand fundamental digital marketing principals, be familiar with programmatic media fundamentals and best practices, and have direct experience media planning and managing programmatic campaigns in a DSP platform.
In this role, you'll be responsible for:

  • Designing, executing, and optimizing programmatic media campaigns to achieve campaign goals
  • Collaborating across the marketing team to align programmatic media strategy with identified marketing objectives
  • Owning and scaling the display channel, proactively identifying new opportunities and audiences for campaign expansions
  • Assisting with media planning and management of site direct media buy campaigns
  • Providing oversight of creative development, reviewing creative assets for platform compliance while ensuring adherence to creative best practices
  • Conducting analysis of campaign performance inclusive of campaign, audience, targeting, creative, and performance against KPIs
  • Staying up to date on current and relevant digital marketing trends

    For this role, we're requiring:
    Knowledge, Skills, Abilities

  • Capable of effectively managing large ad budget across multiple campaigns and business lines
  • Understanding of media planning principles with experience managing media partner relationships
  • Ability to organize, prioritize, and meet deadlines, while effectively managing multiple projects
  • Demonstrated ability to work both independently as well as part of a team

    Education, Experience

  • 2+ years of Marketing experience with 1+ years of experience with direct management of programmatic campaigns
  • Experience setting up, executing, and optimizing display campaigns towards both awareness and direct response objectives
  • Experience utilizing analytics platforms to extract and analyze data for actionable insights, inclusive of Google Analytics and DV360
  • Direct experience running programmatic campaigns within a DSP; Xander, TTD, DV360
  • Experienced in utilizing analytics platforms to draw campaign insights and improve channel performance
  • B2B and B2C experience preferred

    Base salary/pay of $60,000 - $80,000 per year, plus 10% annual bonus at 100% of plan targets tied to company and individual performance. Offer will depend on location and level of job-related knowledge, skills, abilities and experience.

    Healthy living - medical, dental, vision, FSA, HSA, disability, life, wellness & fitness programs
    Future living - 401(k) match, performance bonuses, education assistance, learning & development
    Enjoy living - generous paid time off, parental leave, flexible summer hours, social & giving events
    How to apply?

    You can apply below. You'll just need to provide your resume and answer a few questions-it'll only take you a few minutes!

    All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Keywords: DHI Group, Knoxville , Associate Marketing Manager, Executive , Arjay, Tennessee

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