Content Strategist

Company: Designsensory
Location: Knoxville
Posted on: August 6, 2022

Job Description:

Content Strategist
Designsensory is hiring for a content strategist position to add to our current team of designers, developers, strategists, researchers and content creators. This position will primarily be responsible for tasks related to content strategy: content audits, information architecture, SEO & content loading. -
This is a great opportunity to gain experience working on a mixture of local, regional and national brands. -
The ideal applicant must possess outstanding talent, be dependable and flexible. They must be passionate about problem solving to create positive user experiences. This position will work closely with other members of the User Experience (UX) Department and will report to the UX Director. This role also involves collaborating with the creative and technical teams. -
This position will assist with a mixture of content, SEO & UX related tasks in the agency: -

• Ensure the creation and implementation of customized content strategies for different user groups
• Produce high-quality user experiences through information architecture & user flows
• Content loading of copy/images in content management systems (typically Wordpress)
• Optimization of copy for search engine optimization & ADA compliance.
• Performing ongoing keyword research including discovery and expansion of keyword opportunities.
• Researching and implementing content recommendations for organic SEO success.
• Analyze Google Analytics data & generate reports regarding key page metrics for SEO & UX
• Work with the development team to ensure SEO & ADA best practices are properly implemented on newly developed code
• Work on QA/QC for newly launched websites to ensure they are matching best practicesJob Type:Hybrid (2 days in office / 3 remote)
  Job Benefits:401k matching3 Weeks PTOTraining opportunities (NNg Certification available) -Requirements:Bachelor's degree in user experience, advertising or equivalent certification (0-3 years experience)Experience with Wordpress preferredDemonstrated ability to work alone as well as part of a teamStrong presentation skillsA thirst for knowledge with an inquisitive attitude
  About Us:Designsensory is a leading branding, advertising and digital agency. We combine strategy, content, design and technology to help organizations create memorable brand moments. Our original and award-winning work has helped build and grow brands since 2001.

Keywords: Designsensory, Knoxville , Content Strategist, Other , Knoxville, Tennessee